Marketing and Communications Coordinator
Position type: Paid contract internship (35 hours/week)
Start date: November 2, 2020
End date: February 26, 2021
pointA is seeking an intern who is willing to work remotely to support pointA’s efforts in transitioning our programming and in particular its marketing and communications effort to align with the UN Sustainable Development Goals (SDGs). The pointA Board approved the adoption of UN SDGs 3, 11, and 13 in 2019. Since then, pointA has focused on gathering supporting research for the UN SDGs and is now ready to position itself and its programs and work publicly with the SDGs. In doing so, we hope to attract more like-minded clients and supporters and to also ensure that our programming and work are measured to help Canada achieve its SDG goals.
The successful intern will work across the entire organization but will spend the majority of the time on our marketing and communications efforts, reporting to the Communications and Marketing Manager.
Their responsibilities will be as follows:
- Expand pointA’s thought leadership capacity by researching and writing blog posts focused on sustainable transportation and at least one of the 3 SDG goals (e.g., connecting the importance of sustainable transportation more resilient communities). Assist Marketing & Communications Manager in editing volunteer blog post submissions.
- Support pointA’s social media accounts by monitoring pointA’s Twitter account, researching and drafting Twitter content and researching and engaging with thought leaders to ensure that pointA is engaged in content related to UN SDGs and current advocacy campaigns or efforts.
- Refine pointA’s KPI and metrics plan by identifying additional UN SDG KPIs, metrics, and data sources for companies. Develop data capture processes to ensure regular capture of KPIs and metrics. Ensure that metrics and data are incorporated into all relevant pointA marketing materials including but not limited to the pointA website and electronic brochures as well as programs materials (e.g., workplans). Make recommendations on how to better evaluate programs and work based on UN SDGs.
- Assist in pointA’s program development efforts, ensuring that all business plans and program materials align with the UN SDGs.
- Conduct market research to identify new clients, especially those that align with the UN SDGs, and assist the programs team in developing relationships with new clients.
- Research content and build the monthly pointA newsletter in Mailchimp.
- Other duties as required.
The Marketing & Communication Coordinator’s role is vital to the success of pointA and is best suited to an energetic, positive self-starter with the following qualifications:
- Background/interest in sustainable transportation, environmental science, urban and regional planning, and/or public policy. Post-secondary education is a strong asset.
- Exceptional written and verbal communication skills. Communications and/or marketing education is considered an asset.
- Excellent research skills; comfortable working with quantitative data such as Canada’s GHG emissions data.
- Experience in managing social media (Twitter and LinkedIn) accounts, writing content, and driving engagement online. Ability to work with or graphic design is considered an asset.
- Strong computer skills, particularly in Microsoft 365 (Word, Excel, PowerPoint, Sharepoint). Experience working with Wordpress is considered an asset.
- Strong interpersonal skills; professionalism in working with a variety of stakeholders of diverse interests and backgrounds and across the organization.
- Ability to work independently in a remote environment while demonstrating initiative in a team environment.
- Access to a computer that can be used securely for work purposes. The Coordinator will be asked to use their own computer.
This position is funded through the ImpAct Initiative. In accordance with our funding, the successful applicant must be a person who is:
- Between the ages of 15-30 (inclusive) at the start of the internship
- A Canadian citizen, permanent resident or person granted refugee status in Canada*
- Legally allowed to work according to Ontario and Canadian legislation and regulations
*Refugee protection must be conferred under the Immigration and Refugee Protection Act. Persons awaiting refugee status, as well as those who hold a temporary visitor visa, student visa or work visa, are ineligible to participate in a Youth Employment Strategy initiative.
Depending on the status of the COVID-19 pandemic, you may be required to work from home. Otherwise, you may be working in a general office environment with sit/stand desks. Work hours will be scheduled between 8am-6pm, Monday through Friday.
You can find accessibility information about our office on our website: https://pointa.ca/contact/
How to Apply
pointA welcomes and encourages applications from persons of diverse backgrounds. Accommodation will be provided in all parts of the hiring process.
We thank all candidates for their interest. Only those selected for an interview will be contacted.